Genericon

GENERICON

Year // 2020

Client // Genericon
Concept // OBLIQUE Films
Director // Paul Micheler
Executive Producer // Paul Freiberger
Art Direction // Klaudia Takats
DoP & Edit // Paul Freiberger
Color Grading // Paul Micheler
VFX // Elias Freiberger
Gaffer // Martin Reicht
Sounddesign // un studios
Voiceover // Eva-Maria Frank
1st AC // Julian Present
2nd AC // Moritz Klammer
H&M // Denise Kirchweger
(Metallized Make-Up)
Styling // Anja Lichtenegger
Styling Assistant // Valentina Gaisberger

As part of Genericon’s rebranding, we were asked to conceptualize and produce a new film. Our aim was to link daily life situations with the core values of the company in order to spread the message of their philosophy “health for everyone”..